Is search important in social media? As the recent incidents between Google and China have shown, search can create international incidents. Search has become an instrument of leverage in geo-political dispute and is challenging the structures and philosophies of one of the worlds oldest civilisations. Search in social media is incredibly relevant and here is why.

Search is the centre of the Internet. In our minds many of us may tend to think of the websites that we visit most frequently or even those that we own as being at the heart of the Internet. In reality, the sites most of us visit with the possible exceptions of obvious ones like Facebook, BBC, CNN and so on are little more than distant backwaters. The digital equivalent of Timbuktu. However, the shear scale of the internet means that Timbuktu has half a million people in it, just waiting to discover what you can teach them.

There have been thousands of posts attempting to describe what Social Media is. I don't intend to add to all those thousands of generalists posts by telling you what twitter, facebook, LinkedIN and all the others are. Instead, I would like to explain CCC Today and its role in your social media activities as a professional in communications.

For the Third Year, GMC Software Technology is Recognized in the Technology Application of the Year Award Category; GMC PortalBuilder Also Recognized

February 17, 2010– Boston, Massachusetts and Appenzell, Switzerland –For the third year running, GMC Software Technology, the standard in personalized communications, today announced that the company has not only been recognized once again for the “Technology Application of the Year” award but also named as winner of Xplor International’s “Innovator of the Year” award for GMC PortalBuilder. The annual awards will be presented at an opening ceremony on Wednesday, March 17, 2010 at the Xplor Global Conference and Vendor Forum in Tampa Bay, Florida.